Enhanced Ecommerce provides you with a number of insightful and actionable reports. Following are some of the reports at your disposal when you enable Enhanced Ecommerce for a view. In this articl. Google Analytics for E-Commerce: Here’s What You Need to Know. As an online store owner, you’ll want to do everything you can to maximize your sales and attract visitors to your site. With e-commerce analytics at your disposal, you’ll be able to easily evaluate and optimize your site’s traffic.